From Gathering to Creating
AIUEO
BRAND CONCEPT | IDENTITY | PACKAGING | SOCIAL MEDIA GUIDELINE
Kiara Artha Park and PT. Kuliner Nusantara Maju identified a growing need for a creative communal space where individuals could connect, collaborate, and be inspired. Young creatives, entrepreneurs, and artists sought a place to gather, share ideas, and express themselves, all while enjoying good food and a welcoming atmosphere. Recognizing this gap, the vision for AIUEO Space was born—a platform that blends food, creativity, and community into one dynamic experience.
AIUEO Space is more than just a venue; it is a multi-functional hub designed to cater to a wide range of activities. Whether it's making, competing, educating, exhibiting, eating, creating, talking, meeting, or simply hanging out, AIUEO is a space that adapts to its community’s ever-changing needs. From art installations and business networking events to food festivals and creative workshops, AIUEO provides a versatile and inclusive environment where ideas and collaborations thrive.
Inspired by the fundamental vowels in language, AIUEO symbolizes limitless possibilities, just as vowels are essential in forming words. Like these vowels, AIUEO cannot stand alone; it comes to life through communities, entrepreneurs, artists, and innovators who bring their own unique "syllables" to create something greater together.
At its core, AIUEO Space is a catalyst for creativity and connection. It is a playground for innovation, a meeting point for like-minded individuals, and a platform where everyone—regardless of background or industry—can find their place, be inspired, and contribute to a vibrant and ever-evolving cultural movement.
The name AIUEO represents its core philosophy—ART, IDEAS, URBAN EATS, and OMNI.
